UNLEASH Berlin
Igniting Berlin's techno scene through solid brand presence
In collaboration with BRICK Agency and NoBrands
Overview
UNLEASH Berlin collaborated with NoBrands to amplify their presence in the city's vibrant techno music scene. Our partnership focused on creating a pulsating brand identity and implementing dynamic marketing strategies to drive ticket sales and event attendance.
Solutions
Brand Development
Website Design & Integration
Social Media Strategy
Animated Content Creation
Event Marketing
Visual Identity System
The Challenge
UNLEASH Berlin sought to establish a distinctive brand presence in Berlin's competitive electronic music landscape. They needed a cohesive approach to marketing communications and a user-friendly ticketing system to elevate their events above the rest.
Our Approach
1. Crafted a bold, energetic brand identity that captured the essence of Berlin's techno culture.
2. Designed and launched a responsive website with an integrated, seamless ticketing system.
3. Developed a targeted social media strategy, leveraging Instagram to engage techno enthusiasts.
4. Produced captivating animated reels to showcase event highlights and build anticipation.
5. Created a flexible visual identity system adaptable to various UNLEASH events and venues.
6. Executed comprehensive event marketing campaigns to maximize attendance and create buzz.
The Impact
Our collaborative efforts with UNLEASH Berlin resulted in a significant surge in brand recognition and event attendance within the city's techno community. The new website and integrated ticketing system streamlined the user experience, leading to a notable increase in advance ticket sales. Our dynamic animated content and consistent visual identity across all platforms helped UNLEASH Berlin stand out in the pulsating electronic music scene, establishing them as a go-to destination for unforgettable techno experiences in the German capital.
